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Coretex Management

Selwyn Pellett

CEO

Selwyn Pellett is a Co-Founder and Director of Coretex. Selwyn is one of New Zealand’s most respected tech industry entrepreneurs.  He has founded multiple New Zealand based technology companies, which have generated more than $500m in tech exports to over 30 markets. Selwyn was inducted to the NZ Hi-Tech hall of fame in 2009.  He actively mentors young entrepreneurs and has invested in many technology and tech-related companies. 

Tracey Herman

EVP of Finance

Tracey Herman has more than 20 years of finance and accounting experience in the technology space. She joined EROAD in 2021 when EROAD acquired Coretex, a telematics company where she was Chief Financial Officer. Tracey relocated from New Zealand to the United States in 2022 to help drive EROAD’s growth in the North American market. Tracey previously held positions with transportation technology company Imarda which led the merger with International Telematics to form Coretex, Commercial Management roles at Television New Zealand and audit and business services positions at Deloitte.

Akinyemi Koyi

President, North America and Chief Innovation Officer

Akinyemi “AK” Koyi has more than 20 years of experience as a leader and innovator in the technology sector. Working in a variety of industries, AK has built, managed and nurtured highly skilled, successful teams while overseeing complex engineering projects. He joined EROAD in 2021 when EROAD acquired Coretex, a telematics company where Akinyemi was Chief Operating Officer and Chief Technology Officer.

AK brings to EROAD a dedication to innovation, people-focused leadership and a commitment to creating transformative technology solutions that support safety and success for our customers.

Craig Marris

Chief Sustainability Officer and EVP Transportation and Cold Chain

Craig Marris is a co-founder of Coretex, a telematics company acquired by EROAD in 2021. Originally from New Zealand, he has been based in the United States since 2006, when he launched the company’s North American Operations. Craig was also instrumental in launching Coretex’s in-cab compliance solution in 2009.

As Chief Sustainability Officer, Craig leads EROAD’s external and internal sustainability initiatives, working with stakeholders across legal, regulatory and product development.

Craig has a double degree in marketing and economics from Otago University and is a graduate from the Harvard Business School of Analytics, graduating with distinction.

Dean Marris

Chief Data Science Officer and EVP Construction

Dean Marris is a co-founder of Coretex, a telematics company acquired by EROAD in 2021. Dean moved to the United States in 2014 from New Zealand, where he was CEO in Australasia for International Telematics. In the U.S., Dean launched the company’s North American Operations for construction materials and built-up direct sales for in-cab and refrigeration.

As Chief Data Science Officer, Dean leads the development of data science strategies and technologies for EROAD, which includes working with customers to understand and solve for their unique needs.

Dean has a double degree in marketing and economics from Otago University and is a graduate from the Harvard Business School of Analytics, graduating with distinction.

Coretex Board

Mark Giles

Mark Giles is the chairman of the board. A highly respected figure within the ICT industry, Mark has over 30 years’ experience in international sales and marketing. He has served on a number of boards, including Vodafone New Zealand and Alcatel, and is currently an independent director on several New Zealand boards.

Selwyn Pellett

Selwyn Pellett is a Co-Founder and Director of Coretex. Selwyn is one of New Zealand’s most respected tech industry entrepreneurs.  He has founded multiple New Zealand based technology companies, which have generated more than $500m in tech exports to over 30 markets. Selwyn was inducted to the NZ Hi-Tech hall of fame in 2009.  He actively mentors young entrepreneurs and has invested in many technology and tech-related companies. 

Donna Marris

Donna Marris is an experienced executive with a career spanning the financial markets, media, not-for-profit and consumer products industries. Donna is an active consultant and member of the Exec team of MitoQ, privately owned NZ research based supplement company.  Prior to this, for five years, Donna was a member of the Exec team of Ecoya (NZX-listed company Trilogy) in marketing/brand and new product development roles.  She also has responsibility for the Marris Family Investments.

Brooke Bone

Brooke Bone is a portfolio manager with a particular emphasis on special situations for Milford Asset Management, including non-listed opportunities. Brooke previously worked for Macquarie Securities in New Zealand as a senior research analyst covering sectors including manufacturing, agriculture, mining and oil and gas.

Sandy Maier

Sandy has over 35 years experience working with global investment companies including 15 years with Citicorp/Citibank in various management positions in Jamaica, Brazil, the United States and Australasia. From 1990 – 1992 he was the Statutory Manager of DFC New Zealand. He has his own consulting firm specialising in corporate strategy and governance, and financial and human resource issues.

David Beard

David is a partner at Movac and has been involved in their last three funds. Prior to joining Movac David co-founded Level 3 – a e-procurement/e-invoicing consultancy firm; Purchase3.com – an expense management SaaS solution; and, Dataworks – an early cloud based backup solution. David is a passionate supporter for the New Zealand high-tech sector.